StephanFowler
Well-Known Member
Another point about sales,
my older brother is a remarkable salesman,
he's the kind of guy that could sell a refrigerator to an eskimo, which is a phrase he thinks is hilarious.
A real salesman wouldn't bother selling a refrigerator to an eskimo, there's no point
a real salesman is looking to get his client the best product at the best price possible, so they will come again.
it's like going down to Wal-Mart to buy a TV, the 18 year old kid in electronics is going to try to sell you the biggest most expensive TV he can.
compare that to going to a "real" home theater store, a true salesman there doesn't want to sell the most expensive TV possible, even though it would mean a bigger commission for him.
a true salesman wants to find the best possible TV for you, so you will go and tell ALL of your friends how awesome he is, so when you buy a new house in 5 years you come back to HIM for your new TV, so when your kids buy THEIR first house the come to HIM for a TV, and on and on and on
I started working with Les several months ago, since then I have referred several possible clients to Les' site for a knife, even though that means I "didn't make as much" for the knife. but that also means that every single one of those clients (NOT customers, a customer buys an item, a client is a relationship) KNOWS that I want them to have the best I can give.
if they can get the knife they want sooner by going through Les, I am more than happy to point them that way.
FYI - every single one of the clients who went on to buy the knife from Les, has ordered at least one knife since that transaction.
my older brother is a remarkable salesman,
he's the kind of guy that could sell a refrigerator to an eskimo, which is a phrase he thinks is hilarious.
A real salesman wouldn't bother selling a refrigerator to an eskimo, there's no point
a real salesman is looking to get his client the best product at the best price possible, so they will come again.
it's like going down to Wal-Mart to buy a TV, the 18 year old kid in electronics is going to try to sell you the biggest most expensive TV he can.
compare that to going to a "real" home theater store, a true salesman there doesn't want to sell the most expensive TV possible, even though it would mean a bigger commission for him.
a true salesman wants to find the best possible TV for you, so you will go and tell ALL of your friends how awesome he is, so when you buy a new house in 5 years you come back to HIM for your new TV, so when your kids buy THEIR first house the come to HIM for a TV, and on and on and on
I started working with Les several months ago, since then I have referred several possible clients to Les' site for a knife, even though that means I "didn't make as much" for the knife. but that also means that every single one of those clients (NOT customers, a customer buys an item, a client is a relationship) KNOWS that I want them to have the best I can give.
if they can get the knife they want sooner by going through Les, I am more than happy to point them that way.
FYI - every single one of the clients who went on to buy the knife from Les, has ordered at least one knife since that transaction.